Fund escrow, buy placements, done. Every add-on below is optional and priced in the open.
The full fee table
Service fee
Added at checkout, on top of the listing price.
10%
Refundable listing
Optional. Buys refund rights; the surcharge itself is non-refundable.
+10%
Content licensing
Per 30 days of ad-usage rights.
+30%
Whitelisting
Run the creator's post from your own ad account.
+20%
Exclusivity
Premium set by the creator, per 30-day window.
25%-50%
Minimum listing
Hard floor, platform-wide.
$10
Minimum escrow funding
The smallest first top-up.
$50
Worked example
Where an $18 refundable story goes
You pay
Listing price$18
Refundable surcharge (10%)$1.80
Service fee (10%)$1.80
Total$21.60
You earn
Gross earnings$18
Ripal fee−$3.60
Total$14.40
Same deal, both sides. The receipt you see at checkout is itemized exactly like this.
The late rule, stated once more
If a post misses its confirmed slot, the merchant can claim a refund. Always. This is not an add-on and it cannot be waived. It is the rule that makes $10 sponsorships safe to buy.
Questions
Asked and answered.
You fund your Ripal balance up front (from $50). When you book, the full price is held in escrow. It releases to the creator only after the post is verified live. No post, no payout.
Ready
See the numbers work for you.
Creators start free. Merchants fund from $50 and stop whenever they want.